The U.S. is gearing as much as host the Olympic and Paralympic Video games in 2028, in addition to co-hosting the Males’s FIFA World Cup in 2026. These occasions will carry hundreds of spectators and have the chance to generate financial returns for the host cities. On the identical time, the U.S. commonly hosts many large-scale cultural occasions, such because the Sundance Movie Pageant, Burning Man, Coachella and SXSW.
However what can host cities do to seize the long-term advantages of those occasions? And the way can cities not internet hosting such high-profile festivals and tournaments, nonetheless use tradition, sports activities and enterprise occasions as a leaver of financial and social improvement?
With a world panel of high-level audio system and reflections from totally different U.S. cities, this webinar will delve into how native coverage makers within the U.S. can leverage the facility of tradition, sports activities and enterprise occasions for native improvement.
Organised in partnership between the OECD’s Centre for Entrepreneurship, SMEs, Areas and Cities; the U.S. Mission to the OECD; and the Worldwide Financial Growth Council.

